Market Research What would happen if Santa traveled to China? In their 12.12 campaign, Taobao shows what happens. December 12, 2021 2 mins read 126 Views On December 3rd, Taobao released its new Double Twelve promotional video “Fly Over the Aurora Village” ( “飞越极光村” in Chinese). This magical video.. Read More
Market Research Global brands need to understand why Beijing cracked down on the Chinese entertainment industry October 11, 2021 4 mins read 126 Views The recent crackdown on the Chinese entertainment industry is just one in a series of restructured regulations China has enforced in 2021. Other.. Read More
Market Research Survey of fitness beliefs and exercise habits in China September 10, 2021 11 mins read 464 Views The scale of the Chinese sports and fitness industry is exploding. According to data compiled by the Chinese General Administration of Sports, from.. Read More
Market Research Growth in Marketing, Growth in the Stock Market, and Growth in Development June 30 7 mins read 16 Views