Wednesday, Dec 8, 2021

Recap: 5 Takeaways From Our Webinar On The Supply Chain Crisis

It's no secret. The supply chain is in crisis.Many aisles contain less stock than normal, as we explored in our last article. And shoppers are..

title

It's no secret. The supply chain is in crisis.

Many aisles contain less stock than normal, as we explored in our last article. And shoppers are changing their behavior accordingly. With the holidays and a new year just around the corner, it's certainly a stressful time to be a CPG professional.

So, what's a brand to do in this challenging retail climate?

This week, Field Agent's co-founder and CEO, Rick West, hosted a webinar to discuss this very question. Drawing from audit and survey data, interviews with CPG professionals, and his 16 years in the packaged goods industry, Rick described the pressing challenges confronting CPG professionals. He also shared practical steps brands can take to grow in an age of supply chain and labor chaos.

Scroll on to read five key takeaways from Rick's talk, and to watch the webinar!



--------------------------------------

By: Field Agent
Title: Recapped: 5 Takeaways from Our Webinar on the Supply Chain Crisis
Sourced From: blog.fieldagent.net/5-takeaways-from-field-agents-supply-chain-webinar
Published Date: Thu, 18 Nov 2021 17:45:09 GMT

Read More


Did you miss our previous article...
https://bd.business/market-research/data-strategies-that-make-multitouch-attribution-mta-work-for-your-organization